Boston, MA
Video Strategy Session
Join us for lunch on June 20th

Video content is one of the most effective tools for marketers and consistently outperforms static content in terms of click-through rate, traffic, conversions, and engagement. But if your video content isn't adequately thought through, well crafted or properly promoted, it will impact your ability to hit key targets and your investment will be wasted.

Leading UK video agency Big Button has set up a permanent base in Boston, and we'd like to share our experience of working in your sector across the US. Join us for lunch at WeWork, 501 Boylston Street where we'll be providing tips for creating and optimizing your video marketing content and campaigns to achieve immediate, actionable and measurable results.

We’ll also discuss:

  • The different types of video content, and which are the most effective
  • How to get your video seen by the right people
  • The value of customer advocacy and working with stakeholders
  • How to measure video effectiveness

*The event runs from 12.00pm – 2.00pm at WeWork, 501 Boylston St, Boston, MA 02116
Boston, MA

Simon - 1250

Simon Crofts is Client Services Director at Big Button. He has over 20 years’ experience in the video space, and led the video strategy course for Econsultancy for 4 years. As an award-winning producer, Simon has brought the creative magic to numerous YouTube campaigns with millions of views, and generated measurable increases in marketing performance for well-known brands including PensionBee, Rackspace and ClearScore.

Courtney - 1250

Courtney Harmstone is an Executive Producer at Big Button, based at the company’s US office in Boston. She has over 10 years' experience in the US and UK film and media industries, working with high profile clients including Financial Times, AMEX, Lombard Odier and EY across a range of content types. As an award-winning film producer, Courtney has a deep understanding of creative production and the delivery of successful video campaigns.

Boston - 1250

Join us on 20th June for lunch and conversation at WeWork, 501 Boylston St, Boston, MA 02116, in a lively session that will help drive your video strategy forward. The event will run from 12.00pm – 2.00pm and lunch will be provided.