In the middle of the COVID lockdown, our long-standing tech client Rackspace approached us to produce a compelling customer story for immediate release. The brief included interviewees based in both the UK and the US, so the limitations on movement meant that some creative thinking was required…
Through a mix of motion graphics, animation, interviews over Zoom, and library footage, we were able to create a highly emotive piece that has received very positive feedback.
We’ve been working hard to ensure we continue to create fantastic content for our clients during the pandemic. The lockdown has certainly provided us with a number of challenges, but we’re now on a mission to ensure that the content we are making – while sometimes different in approach and execution - is just as effective as it was before COVID.